MARKETING LEADER | SENIOR COPYWRITER | CREATIVE STRATEGIST

MY NAME IS CAMERON,

BUT YOU CAN CALL ME CAM.

I’m a Dallas-based creative marketing leader with 10+ years of experience functioning as a creative strategist, senior copywriter, and more at large and small agencies, in-house, and in a freelance capacity. I’m well versed in B2C, B2B and D2C content marketing, and I’ve built strong expertise in AI content generation and editing. I have additional expertise in project management, process development, and team leadership. I’m a media-savvy, self-starter with strengths in scripted video and audio, print, social, paid media, email/SMS, AI, SEO, and web copy. With extensive experience in CPG, fashion, event marketing, non-profit, healthcare, finance, and entertainment, I’m perfectly at home supporting brands and marketing teams that love to buck convention.

My work includes campaign development and one-off executions for Nike, Frito Lay, Colossal Biosciences, Hilton, North Texas Food Bank, Bertolli, Baylor Scott & White Health, and others.

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COOL SCRIPTED CONTENT

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COOL SCRIPTED CONTENT 〰️

LATEST: How do you bring a long lost bird back from extinction? Check out this species featurette that I scripted and lead the creative direction on to find out.

WATCH: I had the great privilege of collaborating with a team out of Portland, OR to craft this internal communications piece for Nike highlighting the importance of protecting company IP with a fun branded twist.